Ralph Plastering Case Study

Watch the interview below to hear what the owner of Ralph Plastering has to say about working with us & his results so far...

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Client Overview:

Founded:
2013

Industry:
Plastering

Location:
South London

Annual Sales:
£1.4m

Employees:
20+

What Was Their Return On Investment?

Here's a snapshot of the Ralph Plastering reporting dashboard showing their results within a typical 30 day period.

Average monthly results...

Leads Generated:

110

Monthly Jobs Booked:

15

Average job value:

£8k

monthly sales up by:

+£120k

BEFORE partnering with us their monthly sales were £30k. AFTER partnering with us they saw a 400% INCREASE to £120k.

12 months Later... What did We Help Ralph Plastering achieve?

GrEw annual Turnover from £360k to £1.4M

Generated 1,320 leads via the internet

Increased Average job value To £8k

Hired full time office team & Project Manager

Hired 15+ more plastering contractors

What held Them back before We Got their internet marketing right?

Before Ralph Plastering partnered up with us and joined the Core Program, the biggest problem that held them back from getting to the next level was having no consistent lead flow.

They relied on Check-A-Trade, social media and word of mouth to generate leads but found it was inconsistent.

One month they would be fully booked and hire more staff, but then the leads would gradually fade away and they would have to scale the operation back again.

This is a problem we see on a daily basis when businesses try to grow and expand…

It falls down to having no predictability with monthly cash flow.

After speaking with the owner of Ralph Plastering, Ollie Ralph, he explained that these strategies made it almost impossible to plan ahead.

He didn’t know how many new leads or jobs were coming in each month which mad it hard to make long term investment decisions, such as hiring more staff or getting more vans on the road.

Because of this Ollie had to handle the day-to-day operations himself. His time was spent working ‘in’ the business instead of working ‘on’ the business!

And these are the problems he wanted us to fix…

So, he scheduled a Strategy Session and partnered up with us shortly after.

From here we implemented our Core Internet Marketing Program which helped him to go from £360k to £1.4M in annual turnover.

“Since partnering with ConstructionSEO we’ve doubled our annual revenue from last year in the space of 4 months. Our sales pipeline value currently stands at £750,000 and just over 50% of that has now been booked in confirmed sales. To keep up with demand we’ve rented new office space, hired an office manager, admin staff and a book keeper, which we wouldn’t have been able to do without the predictable cash flow ConstructionSEO bring in from their lead generation. All my time is now focused on growing the business instead of worrying about getting new work. It’s more than I was used to paying but the return on investment we’ve had so far speaks for itself. Their service is priceless and I would recommend to anyone serious about growing their business.”

Testimonial by Ollie Ralph – Ralph Plastering

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